Get your company more involved on LinkedIn by joining Groups and Answers. LinkedIn provides several ways for businesses to gain more exposure and credibility.
First you should join as many groups as possible. Most groups you will need to get permission to join, but if you are in the industry you will get accepted.
Once you are accepted to a group you can start a discussion or share something with the group. You will also receive daily or weekly emails that share the ongoing discussions so that you can participate at any time.
You may also want to get more involved in the “Answers” section of LinkedIn. In this area you are able to post questions and answer other members questions.
Here’s how you access Answers.
In the search box, there is a drop-down menu to the left of it. Highlight Answers, then click the search key (the magnify glass).
This will take you into the Answers Home Page, where you can see all your options on the tabs at the top.
- Answers Home
- Advanced Answers Search
- My Q&A
- Ask a Question
- Answer Questions
If you click the “Advanced Answers Search” tab you can search for key words in your industry or topics you would like to answer or read answers too. You can search by just keyword or dive deeper into category questions. Note: Each category, has sub-categories so you can really get specific to the industry you’re interested in.
Play around in it and have fun. The more you answer questions, the more exposure your company gains.