What the heck should you blog about? Many of my clients are intimidated by blogging. One of the suggestions I give them is to create a folder. Every time you come across an interesting article, read something online or have an insightful discussion with a peer or client- add the clip to your folder. Then, once a week grab an interesting tidbit from your collection and blog about it. [Read more…]
I attended the 2010 Social Media Conference NW yesterday and learned a ton about this fast paced world of Social Media. One of the break-out sessions I attended was, Ethan Yarbrough’s discussion around blogging. He is the President and Co-Founder of Allyis, Inc. He shared some great tips that I thought I’d pass along to you in a few new blogs.
First off, why should you blog? Look at it as a sample of your company, product or service. Similar to See’s Candies, you get a chocolate sample every time you go into the store. Blogs allow you to give samples out to your customers and give them a taste of what your company is all about. [Read more…]